“Understand The Insights & Avoid The Cliches” Changing The Ratio Audience Told

Original Source    2018-05-28 02:05

SHARETHIS
Prior to lunch the Changing The Ratio crowd was treated to a lively panel discussion on leveraging the opportunities of multicultural Australia.
In the driver’s seat moderating was Kirsty Muddle, owner/founder, Cummins&Partners. Along for the chat were Tamara Howe, marketing director Kellogg ANZ, Willie Pang, CEO of MediaCom, Michaela Chan, CMO of oOHmedia and Andrew Howie, head of advertising, Westpac Group.
Muddle opened by stating that today 30% of Australians speak another language…




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