FORMULA E AND TATA COMMUNICATIONS ANNOUNCE MULTI-YEAR COLLABORATION
Tata Communications becomes Official Broadcast Distribution Provider to the ABB FIA Formula E World Championship
Multi-year strategic relationship supports Formula E’s innovative new remote broadcast production set up, reducing environmental impact associated with live TV coverage of major international sports events
TV viewers around the world tuned in live to the first-ever Formula E race in India last Saturday, the 2023 Greenko Hyderabad E-Prix
MUMBAI, India and LONDON, Feb. 17, 2023 /PRNewswire/ — Formula E and Tata Communications announced a strategic multi-year relationship with the global commtech company becoming the Official Broadcast Distribution Provider to the ABB FIA Formula E World Championship.
Formula E and Tata Communications announce multi-year collaboration. L-R Mr. Jamie Reigle, CEO, Formula E, Mr. Amur Lakshminarayanan, CEO, Tata Communications
The new agreement will see Tata Communications deliver high-definition, high-resolution and high-speed live broadcast content to viewers around the world as part of Formula E’s new remote broadcast production of live races, reducing the environmental impact typical of major live international sports events on TV.
Tata Communications’ technologically advanced, software-defined media edge platform will deliver more than 160 live video and audio signals from Formula E races across continents within milliseconds, using 26 media edge locations across North America, Europe and Asia.
The new super-fast race broadcast distribution will be supported by Tata Communications’ specially trained experts, providing round-the-clock global end-to-end managed services at all 16 races this season. Tata Communications and Formula E are also working together to further enrich experiences for motorsport fans with innovation and efficiency.
Tata Communications made history with Formula E as the ABB FIA Formula E World Championship held the races in India for the first time. Viewers around the world follow the action live as 22 drivers from 11 teams including Mahindra Racing, Jaguar TCS Racing, Maserati MSG Racing and NEOM McLaren Formula E Team compete in the 2023 Greenko Hyderabad E-Prix.
Jamie Reigle, CEO , Formula E, said:
“Formula E is an intense tour given its on-the-go nature. Tata Communications’ support over the years has enabled state-of-the-art remote production possible, with real-time TV signal transmissions from the race venues to our broadcast centre in London and finally to the audience’s screens. Thus, bringing down multiple logistical challenges, driving cost efficiencies, travel flexibilities for our employee, especially women, and reducing emissions.”
A.S Lakshminarayanan, MD and CEO, Tata Communications, said:
“There are 85 cameras capturing the event for over 400 million people watching all over the world. To be able to facilitate that truly speaks about the power of internet that we have been able to leverage, with our dedicated media cloud and edge computing capabilities. And apart from our long-standing partnership with FIA, we extend the services to multiple major sporting leagues across the world.”
Note to Editors:
- Tata Communications sustainable remote production solution will transmit and transfer live racing action from over 85 camera feeds and audio channels on each racetrack to Formula E’s central remote production hub in the UK.
- The repackaged feeds are distributed to global rights holding broadcasters and digital platforms leveraging Tata Communications global edge infrastructure.
- Tata Communications media edge cloud is capable of enabling very low latency video processing from any venue using first-mile internet while processing and distributing the video signals to any platform globally with high availability.
- Offered as a fully-managed service, availability of edge capability at the venue allows businesses to add a wide variety of digital services such as providing high performance data tunnels over a secure connection to help with real time data enrichment for better viewer experience.
Forward-looking and cautionary statements
Certain words and statements in this release concerning Tata Communications and its prospects, and other statements, including those relating to Tata Communications expected financial position, business strategy, the future development of Tata Communications’ operations, and the general economy in India, are forward-looking statements. Such statements involve known and unknown risks, uncertainties and other factors, including financial, regulatory and environmental, as well as those relating to industry growth and trend projections, which may cause actual results, performance or achievements of Tata Communications, or industry results, to differ materially from those expressed or implied by such forward-looking statements. The important factors that could cause actual results, performance or achievements to differ materially from such forward-looking statements include, among others, failure to increase the volume of traffic on Tata Communications’ network; failure to develop new products and services that meet customer demands and generate acceptable margins; failure to successfully complete commercial testing of new technology and information systems to support new products and services, including voice transmission services; failure to stabilize or reduce the rate of price compression on certain of the company’s communications services; failure to integrate strategic acquisitions and changes in government policies or regulations of India and, in particular, changes relating to the administration of Tata Communications’ industry; and, in general, the economic, business and credit conditions in India. Additional factors that could cause actual results, performance or achievements to differ materially from such forward-looking statements, many of which are not in Tata Communications’ control, include, but are not limited to, those risk factors discussed in Tata Communications Limited’s Annual Reports.
The Annual Reports of Tata Communications Limited are available at www.tatacommunications.com. Tata Communications is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements.
© 2023 Tata Communications Ltd. All rights reserved. TATA COMMUNICATIONS and TATA are trademarks or registered trademarks of Tata Sons Private Limited in India and certain countries.
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